Social sponsoring, the other way to do marketing
A campaign buys attention for a few weeks. Social sponsoring buys a lasting association between your brand and a concrete result. What it gives, what it costs, who it suits.
News
News
Guides for associations, articles on social sponsoring and AI, and the program's news: cohorts, sponsors, websites delivered, end-of-cohort reports.
Sponsoring & marketing
Sponsoring & marketing
Patronage, sponsoring, donation: what your company can do for an association
Three words, three frameworks, three accounting treatments. What sets them apart, what Belgian law says, and which one to choose depending on what your company expects in return.
Sponsoring & marketing
Measuring the visibility of a social sponsoring
What can be counted (visits, mentions, content), what can be told (the associations' voice), and how the end-of-cohort report puts both together without exaggerating. With a sample dashboard.
Artificial intelligence
AI for associations: where to start
One task at a time, simple rules on data, a one-page AI policy and three uses that give time back to the field from the first week. A practical guide for a small team.
Guides for associations
Redoing your association's website: where to start
When to redo it, what to keep, what to write before talking design, which tool, how much it costs (from 0 to 8 000 EUR, at cost) and how to fund it. A guide for the team carrying the project, without jargon.
Guides for associations
Choosing a CRM for members and donors
The spreadsheet no longer keeps up? Here is how to state the need, compare three tools without getting lost, respect the GDPR, link the CRM to the website and succeed at the set-up with a team of volunteers.
Guides for associations
Grants and digital aids for Belgian non-profits, depending on eligibility
Prime Digitalisation in Brussels, Walloon vouchers, kmo-portefeuille in Flanders, foundation calls: what exists, under which conditions, why non-profits are often excluded, and how to check before counting on it. Official sources cited.
Guides for associations
Getting your association's website found: what is included, what takes time
Search visibility is not a task in the quote, it is regular work. What the technical base covers, what real visibility requires (content, links, GEO) and how many days a month to devote to it, on your side or ours.
Guides for associations
Website levels, from the single page to the platform
Single page, 5 to 10 pages, content website, high-content website, platform, private area: what each level requires in days, team and responsibilities, and why a private area changes everything.